The 22-year-old Hot Right Now singer posed in several pairs of sneakers for Superga’s spring campaign following Alexa Chung’s decision to give up her role as brand ambassador.
Alexa’s TV commitments in the US meant she could no longer represent Superga, so Kosovo-born Rita was more than happy to step in. She stayed true to her style roots for the shoot, sticking to her trademark pillar box red lipstick and peroxide blonde hair.
The How We Do singer put her feet up in a mixing studio for the shoot, posing by a piano wearing the brand’s new coloured lamé styles as well as the classic white design.
Everyone’s been talking about Rita’s style since she rocked up in a navy Burberry menswear suit at London Fashion Week, teamed with a T-shirt bearing a cartoon of her model BFF Cara Delevingne’s face.